marketing - Akber A Choudhry

Akber A Choudhry

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marketing

A collection of 2 posts

Linking Dialog and Web Activities in WebSphere Commerce Marketing

... out-of-the-box marketing features IBM WebSphere Commerce 7.0 comes with a substantial set of marketing activities, namely web activities, e-mail activities and dialog activities. These are all part of a feature known as 'Precision Marketing' which works roughly as follows: An active customer action or a background processing action causes

O2 Wireless Internet FAIL

> After I wrote the post, I remembered that O2 continues to sell dongle-based wireless Internet, to be used with computers, at the marginal rate of £5 per GB. Its CEO's blog post makes even less sense now > PS 2013 Three yeas later, and mobile data is ubiquitous and it did